Believe, buy, belong: creating loyal customers through purpose.
- Challenges in de markt
- Trends in loyalty
- Emotioneel loyalty
- Personalized rewards
- Loyalty-enhanced data collection and usage
Capgemini
As a marketing consultant I bridge the business with technology within the customer engagement suite, specifically in my interest area of loyalty. So in other words how do you come from a strategy into specific requirements and processes to eventually find the best technology fit for a company or brand.
As a former athlete I am goal-oriented with a personal mission: to improve the quality (of life), both on a business level for clients and end-customers as on a personal level.