Digital Marketing Live!

Win back attention with creativity and context!

15:30 25 minutes roundtable Roundtable 11

Are you ready to listen to the data? Hear from Harmen Tjaarda as he challenges industry leaders in a high end debate over winning attention in the new digital era and shares the top 3 ways to re-engage consumers online. 

In a recent study conducted by the Harris Poll for GumGum, it was found that 65% of consumers would be tempted to buy from an online ad relevant to the page, in contrast to only 35% if that ad was based on content they viewed in the last 30 days. Attend this session, hear about the data and learn how to win back attention with creativity and context.

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